The explosive growth of generative AI (artificial intelligence) programs such as ChatGPT and Midjourney is about to change the world — and put a metric shit-ton of people, including marketing
Continue reading
A phallic shadow. The word “SEX” etched in ice. The American public has been bombarded with subliminal messages for decades, and the practice continues to this day. In 1957, researchers
Continue reading
Everywhere you look, brands are pushing LGBTQ+ messaging. Think they’re just virtue signaling? No — they are being financially incentivized by the country’s top three investment companies — BlackRock, Vanguard,
Continue reading
No, it’s not a joke. On April 1, trans TikTok “star” Dylan Mulvaney posted an Instagram video announcing a partnership with Anheuser-Busch to promote the company’s March Madness contest. In
Continue reading
The first Cranky Case File recounts a true-life story of management groupthink and how it backfired with hilarious results. Once upon a time, as an in-house copywriter for a public
Continue reading
Another day, another candy company melts down in the culture war. This time it’s Hershey’s Canada, who has hired a trans-rights activist to celebrate International Women’s Day. The new “HER
Continue reading
Oh, advertisers. It didn’t have to be this way. Once upon a time, consumers might have liked to hear from you. They might have eagerly awaited your TV commercials to
Continue reading
Consumer alert: Are you a cable TV cord-cutter looking for a reliable and affordable live TV streaming service? After getting scammed out of $75 and a free 30-day trial, I
Continue reading
Tune in TONIGHT at 6 p.m. ET as The Cranky Creative live-blogs all of the commercials from Super Bowl LVII! There’ll be thrills, chills, and no doubt some spills as
Continue reading
Weeks after launching its latest campaign to attach social causes to its candy, M&M’s has pulled its cartoon candy characters indefinitely. Yesterday, the company took to Twitter to admit that
Continue reading
As brand after brand sacrifices its reputation and sales revenue in the relentless pursuit of “modern, progressive audiences,” one has to wonder: Is it worth it? And do these modern
Continue reading