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Mars candy company is retiring its cast of M&M's spokescandies

January 24, 2023 The Cranky Creative

M&M’s retires woke ‘spokescandies’ amid consumer backlash

Weeks after launching its latest campaign to attach social causes to its candy, M&M’s has pulled its cartoon candy characters indefinitely. Yesterday, the company took to Twitter to admit that

October 25, 2022 The Cranky Creative

Why is modern advertising so terrible? A comparison of ads, past and present

The advertising industry has lost its way. It’s obvious every time we turn on the TV or open the mailbox. But what makes today’s ads so bad? Recently, advertising industry

Frame from Pepsi's controversial TV commercial showing Kendall Jenner giving a Pepsi to a police officer at a Black Lives Matter protest

October 13, 2022 The Cranky Creative

No, consumers don’t care about your brand’s stand on social issues

We hear it all the time: “Brands need to take a stand on social issues.” “The public demands to know where your brand stands on social issues.” But is it

July 6, 2022 The Cranky Creative

Sad news as The Cranky Creative blog turns four

I’m sorry, Cranky reader. I’m not in the best mood today. My step-father-in-law passed away last week. He’d been diagnosed with lung cancer. Except he didn’t die of lung cancer.

August 9, 2021 The Cranky Creative

The Cranky Creative blog turns three

In 2011, a manager asked me if I had a blog, or if I’d ever considered writing one. “No,” I snorted dismissively. “I don’t have anything to say.” My, how

so-called covid vaccines are not really vaccines

June 14, 2021 The Cranky Creative

Brands have no business pushing COVID vaccines

Whether you are looking to inform a loved one about the dangers of COVID-19 “vaccines” or you have just started to ask questions yourself, welcome. This page will be an

July 1, 2020 The Cranky Creative

The Cranky Creative blog turns two

As The Cranky Creative toddles headlong into the Terrible Twos, let’s celebrate by taking a look back at some of this blog’s best and most popular posts of the past

empty grocery store shelves from panic buying during coronavirus pandemic

March 12, 2020 The Cranky Creative

Coronavirus pandemic: don’t panic, but be prepared

June 14, 2021: Be sure to see this post, “Brands have no business pushing COVID-19 vaccines,” to find out why these injections may not be safe or effective — despite

rob placing wedding ring on bride's finger

August 19, 2019 The Cranky Creative

The Cranky Creative ties the knot

I wrote the most important copy of my life in July 2004. I was responding to an online personals ad posted by the woman who is now my wife. We

the cranky creative blog turns 1 year old on july 5

July 1, 2019 The Cranky Creative

The Cranky Creative blog turns one

The Cranky Creative blog first lit the pixels of computer screens a year ago on July 4, 2018. Frustrated with the red tape, politics, and backstabbing stupidity that pervades the

unhappy copywriter drinking surrounded by crumpled papers

March 26, 2019 The Cranky Creative

54 percent of copywriters feel lack of respect: UK survey

The United Kingdom’s Direct Marketing Association surveyed 433 British copywriters and found . . . a lot of cranky creatives. See why they’re so unhappy. The 2014 survey—the first and