The advertising industry has lost its way. It’s obvious every time we turn on the TV or open the mailbox. But what makes today’s ads so bad? Recently, advertising industry
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No, consumers don’t care about your brand’s stand on social issues
We hear it all the time: “Brands need to take a stand on social issues.” “The public demands to know where your brand stands on social issues.” But is it
Continue readingSad news as The Cranky Creative blog turns four
I’m sorry, Cranky reader. I’m not in the best mood today. My step-father-in-law passed away last week. He’d been diagnosed with lung cancer. Except he didn’t die of lung cancer.
Continue readingThe Cranky Creative blog turns three
In 2011, a manager asked me if I had a blog, or if I’d ever considered writing one. “No,” I snorted dismissively. “I don’t have anything to say.” My, how
Continue readingBrands have no business pushing COVID vaccines
Whether you are looking to inform a loved one about the dangers of COVID-19 “vaccines” or you have just started to ask questions yourself, welcome. This page will be an
Continue readingThe Cranky Creative blog turns two
As The Cranky Creative toddles headlong into the Terrible Twos, let’s celebrate by taking a look back at some of this blog’s best and most popular posts of the past
Continue readingCoronavirus pandemic: don’t panic, but be prepared
June 14, 2021: Be sure to see this post, “Brands have no business pushing COVID-19 vaccines,” to find out why these injections may not be safe or effective — despite
Continue readingThe Cranky Creative ties the knot
I wrote the most important copy of my life in July 2004. I was responding to an online personals ad posted by the woman who is now my wife. We
Continue readingThe Cranky Creative blog turns one
The Cranky Creative blog first lit the pixels of computer screens a year ago on July 4, 2018. Frustrated with the red tape, politics, and backstabbing stupidity that pervades the
Continue reading54 percent of copywriters feel lack of respect: UK survey
The United Kingdom’s Direct Marketing Association surveyed 433 British copywriters and found . . . a lot of cranky creatives. See why they’re so unhappy. The 2014 survey—the first and
Continue readingIncompetent people don’t know they’re incompetent
It’s true. Science has proven what many of us always suspected: Incompetent people don’t know they’re incompetent. Welcome to one of my favorite news stories ever, clipped from my local
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