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At Last, Truth in Advertising

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Author: The Cranky Creative

Copywriter. Ad critic. Blogger. Head crank at The Cranky Creative.
Big Brother looks upon citizens in George Orwell's dystopian masterpiece, 1984
September 11, 2023 The Cranky Creative

Is Big Tech censoring The Cranky Creative blog?

You bet your free speech it is. I’ve noticed it for more than two years: Every time I publish a blog post saying something that goes against an approved mainstream

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A typical commercial break on Amazon Freevee
September 6, 2023 The Cranky Creative

What a typical TV commercial break looks like today

As we’ve been catching up on some popular TV shows we missed from the early 2000s, I’ve been struck by the commercials on free streaming platforms such as Tubi, Pluto

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The Cranky Creative blog on marketing and advertising turns five
August 21, 2023 The Cranky Creative

The Cranky Creative blog turns FIVE

A lot has happened since 2018: I left in-house and agency marketing to start my own freelance copywriting business; I found success and satisfaction working directly with clients (and not

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Hollywood films reflect the decline of Western culture
July 29, 2023 The Cranky Creative

Hollywood films reflect the decline of Western culture

Modern movies, much like advertising (and especially TV commercials), attempt to reflect — or, some would say, shape — the culture. So it is a searing indictment of these times

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Cover art and author photo for the book, Jessica Harper Is Not Woke
July 16, 2023 The Cranky Creative

Book Review: Jessica Harper Is Not Woke pushes back against knee-taking, statue-toppling, man-hating madness

It was bound to happen: the Left are spilling their blue hair dye over Jessica Harper Is Not Woke, “the first anti-woke novel” by new author Jessica Harper. But don’t

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Nick Cage running from an exploding building
June 29, 2023 The Cranky Creative

Why I’m calling it quits after 30 years of marketing copywriting

Well, I’m doing it. After nearly 32 years in marketing and copywriting, I am moving on. It’s a strange feeling, leaving a job I’ve done for so long. Interestingly, I

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robot from the movie terminator 2 attacking humans (and taking their jobs?)
June 7, 2023 The Cranky Creative

Is AI coming to take your job? Yeah, it probably is.

The explosive growth of generative AI (artificial intelligence) programs such as ChatGPT and Midjourney is about to change the world — and put a metric shit-ton of people, including marketing

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In 1957, researchers experimented to see if subliminal messages could be used to increase sales of popcorn and Coca-Cola
May 8, 2023 The Cranky Creative

Subliminal messages in advertising … and Disney cartoons?

A phallic shadow. The word “SEX” etched in ice. The American public has been bombarded with subliminal messages for decades, and the practice continues to this day. In 1957, researchers

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The Gay Pride flag flying against a blue sky
April 11, 2023 The Cranky Creative

This is why companies are pushing LGBTQ+

Everywhere you look, brands are pushing LGBTQ+ messaging. Think they’re just virtue signaling? No — they are being extorted by the country’s top three investment companies — BlackRock, Vanguard, and

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Bud Light partners with trans influencer Dylan Mulvaney to promote March Madness contest and celebrate 365 days of being a girl
April 7, 2023 The Cranky Creative

Did Bud Light just commit brand suicide?

No, it’s not a joke. On April 1, trans TikTok “star” Dylan Mulvaney posted an Instagram video announcing a partnership with Anheuser-Busch to promote the company’s March Madness contest. In

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Cranky incompetent management, managers
March 30, 2023 The Cranky Creative

Cranky Case File: When management trips balls

The first Cranky Case File recounts a true-life story of management groupthink and how it backfired with hilarious results. Once upon a time, as an in-house copywriter for a public

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Today’s Top Posts

  • My short-lived career as a United States Postal Service (USPS) mail carrier
  • Liberty Mutual's branded idiocy: is this the future of advertising?
  • What happened to white people in TV commercials?
  • Subliminal messages in advertising ... and Disney cartoons?
  • The real reasons people hate TV commercials
  • Yes, the Gillette Venus Pubic Hair and Skin razor ad goes (down) there

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