With its controversial new ad campaign, “Copy Nothing,” British luxury car company Jaguar becomes the latest brand to sacrifice its reputation and sales at the altar of “modern audiences.” I
Continue readingCategory: Ad Reviews
Short Pepsi film shows how obnoxious brands have become
Just when you thought ads and advertising couldn’t get any more obnoxious, here comes Pepsi with a ‘short film’ showing everything that’s wrong with the industry and the culture today.
Continue readingMerry Christmas? Chevy plays the Alzheimer’s card in viral holiday ad
Earlier this month, Chevy set the world alight with a “must-see” five-minute ad titled “A Holiday to Remember.” Billed as “heartwarming” and “a tear-jerker,” the ad garnered rave reviews from
Continue readingI could not take my eyes off this ad for Medicare
Someone at QualifyNow Medicare wanted my attention — and by God, they got it. I don’t know if it was the giant word ATTENTION emblazoned in all capital letters across
Continue readingPeloton TV commercials are ESG gold
Luxury stationary bike company Peloton must have gotten really freaking spooked by the backlash it received from professional agitators and perpetually offended amateurs for its holiday 2019 “Grace from Boston”
Continue readingWhat is the point of GM’s ‘Beautiful People’ commercial?
It’s a valid question. I myself wasn’t aware of the ad until just now when I noticed someone had found my blog with a Google search for the words in
Continue readingApple’s cringey ‘Mother Nature’ ad gets climate science hilariously wrong
Apple debuted a new iPhone last week, but that’s not what’s got people talking. No, what’s got people talking is a five-minute video shown during the company’s annual keynote event
Continue readingAd Review: Fly the freaky skies with Virgin Atlantic
As brands and advertising agencies continue to get woke, Virgin Atlantic and its new advertising agency Lucky Generals join the fray with “See the World Differently,” a 60-second ad that
Continue readingAd Review: ‘Back to School with Publix’ is a heart-tugging failure
I’m going to take some heat for this one. “Back to School with Publix” is a good-looking, heartwarming ad. But it’s not a good ad, despite all of the positive
Continue readingAd Review: Chewy’s ‘Chatty Pets: Joy’ truly is
I promise, Cranky readers, I’ll get the cats out of my system soon. But not before I review “Chewy Chatty Pets: Joy,” a 30-second TV commercial from pet-product online retailer
Continue readingAd Review: HomeGoods ‘Love Story’ commercial knows its audience
Personally, I don’t much like “A Love Story,” the 30-second TV commercial for HomeGoods. Watching it, I can’t help but think of the scene from that movie, As Good As
Continue reading