It’s true. Science has proven what many of us always suspected: Incompetent people don’t know they’re incompetent. Welcome to one of my favorite news stories ever, clipped from my local
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Author: The Cranky Creative
Copywriter. Ad critic. Blogger. Head crank at The Cranky Creative.
A Cranky Creative Thanksgiving
This week, I share my thoughts on a recent freelance copywriting assignment and the things I’m thankful for this year . . . Happy Thanksgiving, my fellow creatives! It’s November
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Exploring the effects of positive and negative motivation on worker happiness and productivity
AKA, how to crush the life (and love) out of your employees. I saw a TED Talk recently that got straight to the heart of one of the greatest frustrations
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When “nice” is not kind: The dark side of workplace niceness culture
On my last day at the direct marketing agency where I had worked for two years, I scrolled through my LinkedIn newsfeed and spotted an article that seemed written just
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“Should I quit my job?” 16 signs it’s time to move on
If you are so unhappy at work that you find yourself Googling “Should I quit my job?”, then Houston, you have a problem. Here are 16 signs it may be
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No, the client is not always right
Can we finally put to rest the tired and pernicious notion that “the client is always right”? It’s not true, and marketing people who work from this mindset are doing
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The trouble with (some) freelance copywriters
Why do so many freelance copywriters forget that their job is not to write poetry or win advertising awards, but to sell their clients’ products? Having spent most of my
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Marketers, put a leash on your legal beagles
Legal departments have an important job to do—but hounding the marketing department is not it. Marketers dogged by overzealous legal input need to stand their ground. 1/28/20: This article has
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9 ways to keep your creative professionals happy and productive
Creative professionals are some of the most friendly, fun, and hard-working people you will meet. Why, then, are so many creatives so unhappy in their jobs? It’s not the money.
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Ad Review: Let’s talk about those terrible KFC ads
The Cranky Creative cries fowl over some of the most annoying ads on TV. You know the ones. Those loud, obnoxious TV ads featuring Norm MacDonald, Darrell Hammond, and more
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Why I started The Cranky Creative blog
My name is Rob and once upon a time, I was a cranky copywriter. Why was I cranky? Because copywriting, as fun and satisfying as the work can be, often
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